After substantial effort and preparation, SEKEM becomes the first Economy of Love certified company. Economy of Love (EoL) is a certification for products that are sustainable, ethical and transparent throughout the supply chain where responsible consumers and producers can actively protect nature, and ensure that every person across the supply chain is fairly compensated and protected from exploitation. Economy of Love is also a community of companies, farms and consumers working to create an economy based on respect, and compassion towards people and nature.It was initiated by an organic farmer’s association called The Egyptian Biodynamic Association (EBDA), to support sustainable farmers, companies and consumers.
The Economy of Love Standard
Built on this vision, the Economy of Love certification standard was born; where sustainable and ethical products are certified across their value chains, and consumers have full traceability of the product and information about its impact on people and the environment, just by scanning a QR code on the product. Additionally, Economy of Love is not just a label, and a traceability tool, it is a community of responsible producers and consumers.
The Economy of Love Community
This community is fostered by the Economy of Love Education program which is provided to employees, managers, farmers, and interested consumers in order to open a discussion on topics such as creating fair societies and business communities, nurturing well-being, and protecting the environment in our daily lives. In essence, Economy of Love calls for everyone to be mindful of their impact, and the companies they support through activities at work and in everyday life.
EoL certified products
The first SEKEM products to obtain the Economy of Love certificate are: Anise tea, Peppermint tea, Chamomile tea, Hibiscus tea, peanuts, Peanut Butter, Moringa Powder and Dates.